Clear criteria
Start with the client's market, services, and fit rules.
Focused prospect research
Find the leads worth a closer look.
Lead Scout is designed to organize prospect research around each client's services, geography, and qualification rules before outreach begins.
Organized research
Keep sources and qualification notes together.
Better handoffs
Prepare useful context before outreach starts.
Connected capabilities
Turn open-ended research into a reviewable lead list.
Lead discovery becomes more useful when the criteria, source, reason for fit, and next action stay visible together.
Search criteria
Begin with the client's real market.
Define service areas, customer types, and practical fit criteria before gathering prospects.
- Set client-specific criteria
- Keep exclusions visible
- Separate research from approval
Research context
Keep the reason for fit beside every prospect.
Organize source links, business details, and qualification notes so a person can verify the research quickly.
- Preserve source context
- Explain why a lead may fit
- Flag gaps for human review
Outreach handoff
Move approved prospects into the next workflow.
Give the outreach owner a focused brief instead of a raw spreadsheet with no client context.
- Assign an owner
- Carry forward qualification notes
- Keep approval separate from outreach
See the connected workflow
A clearer path from criteria to outreach.
Lead Scout is structured to keep the research process inspectable and under team control.
- 01
Define the market
Set client-specific geography, services, and fit criteria.
- 02
Gather candidates
Collect prospects and preserve the sources behind the research.
- 03
Review the fit
Confirm useful matches and resolve missing context before outreach.
- 04
Assign the next action
Move an approved lead and its notes to the right owner.
Built around real team ownership
For teams that need prospecting to be precise and accountable.
Agency growth teams
Research different markets without losing each client's criteria.
Local sales teams
Keep service area and fit visible before time is spent on outreach.
Account owners
Review where a prospect came from and why it was recommended.
Frequently asked questions
Know what the experience requires before you plan around it.
These answers separate the frontend experience from the phone, messaging, calendar, data, and publishing connections it may require.
Does Lead Scout contact prospects automatically?
The research workflow is separate from outreach. A person should approve the prospect and the next action before any client-facing communication is sent.
Where does prospect information come from?
Sources depend on the data providers connected to the account. The interface is designed to preserve source context so the team can verify the information.
Can every client use different criteria?
That is the intended structure: geography, services, exclusions, and qualification rules belong to the individual client workspace.
Can research be exported?
Export and CRM handoff behavior depends on the connected workflow. A guided demo can map the format your team needs.
Build the connected workflow
Make every prospect list easier to trust.
Show us how your team qualifies a lead, and we will map the Marrova workflow around that review process.