Triggers and conditions
Start a workflow when a lead, message, status, or scheduled event changes.
See the connected workflowConnected agency operations
Run your agency, not the spreadsheets holding it together.
Connect lead routing, follow-up, approvals, client reporting, and recurring account work so every next action has an owner, status, and visible history.
Eligible new Marrova organizations get one 7-day trial. For an eligible trial, a card is required and no subscription fee is charged today. Returning subscriptions may be charged as shown in Stripe.Illustrative sample
TRIGGERNew inquiry received
PREPARESummarize and qualify
ASSIGNRoute to account owner
NEXT STEPAppointment ready
What is agency automation?
A workflow layer that keeps recurring work moving between people and tools.
Marrova automation coordinates repeated steps between lead work, client delivery, approvals, and reporting. Each run keeps its trigger, action, owner, and history visible.
- Visible triggers and owners
- Human review where it matters
- History attached to the client record
Connected capabilities
Four capabilities. One workflow layer.
Build repeatable operations while keeping exceptions, approvals, and client context visible.
Assignments and handoffs
Create owned tasks and update leads when a workflow runs.
See the connected workflowAI-assisted steps
Prepare a draft, summary, qualification, or proposed next action for review.
See the connected workflowReporting and alerts
Keep overdue work, approvals, and outcomes visible without manual rollups.
See the connected workflowHuman approval
Pause drafts until the right person reviews client-facing work.
See the connected workflowIntegration actions
Move approved events and data between the tools your team already uses.
See the connected workflowWhy connected work matters
What better agency operations should deliver
Clear product outcomes grounded in the work Marrova records and keeps visible.
Fewer manual checks
Make the next required action visible without another spreadsheet review.
More consistent delivery
Turn proven client processes into repeatable workflow templates.
Better exception handling
Surface stalled work and keep a person in control of unusual cases.
See how it works
Six workflow recipes agencies repeat every week
These recipes show how Marrova can connect the work between capture, communication, delivery, and reporting.
New lead response
Create the record, assign the owner, and prepare the first reply.
Missed-call recovery
Capture context and prepare a useful text follow-up.
Appointment preparation
Collect details and make the booking-ready next step visible.
Campaign approval
Route content through internal and client review before scheduling.
Review response
Draft a thoughtful reply and pause for human approval.
Client reporting
Turn connected activity into a recurring progress summary.
Built for the work
For the operators managing complexity at scale
Operations leaders
Standardize the workflow without hiding exceptions or ownership.
View plansAccount teams
Keep client approvals, delivery status, and follow-up in context.
View plansAgency founders
See where work stalls before it becomes a client problem.
View plansFrequently asked questions
Clear answers before you choose your workflow.
See how Marrova fits your agency, clients, team, and current software stack.
How are workflow automations activated?
Automation scope is confirmed during setup so triggers, permissions, review points, and provider connections match the real client workflow.
Can a person approve an automated action?
Yes. Human review and takeover are core design principles, especially for client-facing messages and exceptions.
Will Marrova connect to our existing tools?
Marrova maps the email, calendar, CRM, phone, commerce, and reporting connections your workflow requires, then confirms provider availability during setup.
Can workflows be reused across clients?
Yes. Agencies can create repeatable automations while preserving client-specific settings, owners, and approval rules.
Start with Marrova
Build the operation your team can actually repeat.
Create your workspace and turn your highest-cost recurring process into a visible workflow.